Jeonju Hanok Village, Jeonju Nanjang, and the Intangible Cultural Heritage Center
Ready for an unforgettable trip to Jeonju Hanok Village (전주 한옥마을), Jeonju Nanjang (전주 난장), and the Intangible Cultural Heritage Center (무형문화재 전수관)? This warm-hearted guide will take you through the charming alleys of traditional houses, a retro-themed market, and a cultural haven of Korean arts. From trying on elegant hanbok to tasting authentic bibimbap, you’ll find yourself falling in love with the living history of Jeonju. Let’s explore these attractions one by one, and by the end you’ll be saying, “I have to go there!”
전주 한옥마을 – Timeless Charm in Jeonju

Jeonju Hanok Village (전주 한옥마을) is a picturesque neighborhood of over 800 traditional Korean houses (hanok) nestled in the heart of Jeonju. The moment you step in, the pace of life slows down. The curved tile roofs and wooden structures exude a 고즈넉한 (tranquil) atmosphere that contrasts beautifully with the modern city skyline. Strolling through the narrow golmok (alleys) here feels like traveling back in time, and it definitely sparks joy and excitement for every traveler.
📍 주소: 전라북도 전주시 완산구 기린대로 99 (Main entrance to Jeonju Hanok Village)
Google 지도 링크
⭐ 특징 & 매력: Jeonju Hanok Village is famous for preserving traditional Korean life. Many locals still live in these houses, and some have been converted into museums, galleries, and guesthouses. Nearby spots like the beautiful Jeondong Catholic Cathedral and the historic Gyeonggijeon Shrine are also worth visiting. The village was designated an International Slow City for its harmonious blend of culture and nature. By day, sunlight dances on its tiled roofs; by night, cheongsachorong lanterns line the streets, creating a softly lit 야경 (night view) that is nothing short of magical.
🎨 주요 볼거리 & 체험:
To fully enjoy 전주 한옥마을, dive into Korea’s traditions with hands-on experiences. Rent a hanbok (한복) from one of the many shops in and around the village, and feel like a Joseon-era noble as you explore. You can also join traditional craft workshops—try making 도장 (personal seal), 부채 (fan), or 한지 (traditional paper). Each alley reveals new treasures: hidden tea houses, art galleries, or tiny museums. Take your time, because every corner has a story to tell.
전주 난장 – Retro Vibes at Jeonju Nanjang

Jeonju Nanjang (전주 난장) is a nostalgic museum-like space located near the Hanok Village, just a short walk from Jeondong Cathedral. Its name, “난장,” evokes the lively chaos of old marketplace fairs, and it truly delivers that sense of festive energy. The venue spans multiple restored hanok buildings, recreating Korea of the 1970s–80s with thousands of retro items on display.
📍 주소: 전라북도 전주시 완산구 전동성당길 33
Google 지도 링크
⭐ 장소 소개 & 매력:
Jeonju Nanjang perfectly captures the 흥 (joyful spirit) of a past generation. By day, it’s an interactive museum filled with vintage toys, posters, a retro barber shop, and even an old arcade. By night, the atmosphere turns dreamlike with neon signs and lantern-lit alleys, reminiscent of old night markets. Sometimes there are 거리 공연 (street performances) and 플리마켓 (flea markets), adding to the lively vibe.
🛍️ 주요 볼거리 & 체험:
Explore the themed zones, try vintage arcade games, pose in a mock-up 70s classroom, or rent old-school uniforms to snap a unique photo. You might also find snack stalls selling nostalgic treats—like dalgona candy and fish-shaped buns—truly a step back in time. Entrance is around 7,000 KRW for adults, and hours usually run from late morning to early evening (with later closing on weekends).
무형문화재 전수관 – Experience Living Heritage
The Intangible Cultural Heritage Center (무형문화재 전수관) is located within walking distance of the Hanok Village. This center preserves and showcases the intangible heritage of Korea, such as music (국악), dance (무용), crafts (공예), and traditional ceremonies. Inside, you’ll find performance halls and workshops where master artisans and performers share their skills.
📍 주소: 전라북도 전주시 완산구 최명희길 24
Google 지도 링크
⭐ 특징 & 매력:
Here, you can watch 전통예술 시연 (traditional art demonstrations)—like 판소리, folk dance, or instrument performances—and sometimes join 체험 프로그램 (hands-on workshops). You might try janggu (drum) lessons, see artisans crafting fans or pottery, or learn basic folk dance steps. Admission to the center is often free, though certain workshops may require a small fee or reservation.
🏺 주요 볼거리 & 체험거리:
Exhibition rooms display handcrafted items by designated 무형문화재 masters. Sometimes, you’ll come across a 전통혼례 (traditional wedding) re-enactment in the courtyard, complete with bride and groom in elaborate hanbok. It’s an extraordinary peek into Korea’s cultural roots. Plan at least an hour to explore the exhibits, watch a performance, or even enjoy tea at the on-site café.
주변 맛집 & 카페 – Foodie Finds in Jeonju
Jeonju is known for its incredible cuisine. Here are some suggestions:
- 한국집 (Hangukjip) – A legendary spot for 전주비빔밥. The bibimbap here is loaded with seasoned vegetables, fresh egg yolk, sesame oil, and a hint of beef tartare. Expect a queue at peak times, but it’s worth it for that authentic Jeonju flavor.
- 카페 전망 (Cafe Jeonmang) – A popular hanok café with a rooftop terrace that overlooks the village’s sea of tiled roofs. Ideal for a coffee break or a sweet dessert while enjoying a panoramic view, especially at sunset.
- 외할머니 솜씨 (Grandma’s Best) – Specializing in 수제한과 (handmade Korean confections), this cozy shop serves sweet treats like 약과 (honey cookie) and 팥빙수 (red bean shaved ice). The vibe feels just like visiting grandma’s old wooden home.
In addition, don’t miss out on street food in the 한옥마을 alleys—skewered octopus, mojju (a warm makgeolli punch), or mandutguk (dumpling soup). Your taste buds will thank you!
교통편 및 접근성 – How to Get There
To reach these destinations from Jeonju Station or the Express Bus Terminal, you can take a bus or taxi. Check out the quick reference tables below:
From Jeonju Station (전주역)
목적지 | 이동 수단 | 소요시간 | 요금 (예상) |
---|---|---|---|
전주 한옥마을 | 버스 (#79, #119 등) | 약 20분 | ₩1,300 |
전주 한옥마을 | 택시 | 약 10~15분 | ₩6,000 내외 |
전주 난장 (한옥마을 내) |
버스 | 약 20분 + 도보 5분 | ₩1,300 |
전주 난장 (한옥마을 내) |
택시 | 약 10~15분 + 도보 2분 | ₩6,000 내외 |
무형문화재 전수관 (한옥마을 인근) |
버스 | 약 20분 + 도보 10분 | ₩1,300 |
무형문화재 전수관 (한옥마을 인근) |
택시 | 약 15분 | ₩7,000 내외 |
From Jeonju Express Bus Terminal (고속버스터미널)
목적지 | 이동 수단 | 소요시간 | 요금 (예상) |
---|---|---|---|
전주 한옥마을 | 버스 (급행 노선 등) | 약 15분 | ₩1,300 |
전주 한옥마을 | 택시 | 약 5~10분 | ₩4,000~5,000 |
전주 난장 (한옥마을 내) |
버스 | 약 15분 + 도보 5분 | ₩1,300 |
전주 난장 (한옥마을 내) |
택시 | 약 5~10분 + 도보 2분 | ₩4,000~5,000 |
무형문화재 전수관 (한옥마을 인근) |
버스 | 약 15분 + 도보 10분 | ₩1,300 |
무형문화재 전수관 (한옥마을 인근) |
택시 | 약 10분 | ₩5,000 내외 |
Once you arrive at Jeonju Hanok Village by bus or taxi, both Jeonju Nanjang and the Intangible Heritage Center are within walking distance (5–10 minutes). You won’t need any further transport.
드라마 촬영지 – As Seen on Screen?
Jeonju Hanok Village has been featured in several K-dramas and movies (though Goblin was not filmed here, contrary to popular rumors). You may have spotted parts of the village in Our Beloved Summer or historical dramas like Moonlight Drawn by Clouds. The tourist center in the village sometimes provides maps of filming sites, so if you’re a drama fan, you can track down those locations for a little “scene re-creation” fun.

자주 묻는 질문 (FAQ)
Q1. 한복은 어디에서 대여할 수 있나요?
A: The Hanok Village area is filled with 한복 대여점. Look for signs “한복 대여” around the entrance or near Gyeonggijeon Shrine. Prices average around 10,000 KRW/hour, and you can choose from traditional to modernized fusion styles. Online reservation is possible at some shops like Hanboknam for discounts.
Q2. 전주 난장은 매일 열리나요?
A: Yes, Jeonju Nanjang generally opens daily, around 10:00–19:00 on weekdays, with extended hours on weekends (sometimes until 19:30). It rarely closes, though major holidays might have reduced hours. Best to check their official site (jjnanjang.com) if you’re unsure.
Q3. 입장료가 있나요?
A: Jeonju Hanok Village itself is free to enter (it’s an open neighborhood). Some spots within, like Gyeonggijeon Shrine, may charge a small fee. Jeonju Nanjang is ~7,000 KRW for adults, Intangible Cultural Heritage Center is typically free for exhibitions, though certain workshops or special performances might require a fee.
Q4. “도깨비” 한옥씬이 전주인가요?
A: Contrary to rumors, Goblin’s hanok scenes were not shot in Jeonju. However, many other dramas and movies have featured Jeonju, so you can still find filming locations throughout the Hanok Village and its surroundings.
That’s a wrap on our friendly guide to Jeonju Hanok Village, Jeonju Nanjang, and the Intangible Cultural Heritage Center. We hope you feel that spark of excitement to experience Jeonju’s warmth and heritage firsthand. Whether you’re donning a hanbok, tasting bibimbap, or learning traditional arts, you’ll bring home memories that will stay in your heart for a long time. Happy travels!
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